Showing posts with label Real Estate. Show all posts
Showing posts with label Real Estate. Show all posts

Thursday, December 21, 2006

Why Dubai Real Estate Marketing is Important.

There are several reason why dubai internet marketing online has become extremely important to the competitive real estate agent.
  • 71% of homebuyers use the Internet for research and to search for listings and services
  • Internet homebuyers make better clients
  • It saves time and is more cost effective than most traditional forms of marketing

Millions of Homebuyers Hit the Internet for Information

The Internet is the first "Dubai Real Estate" place more and more homebuyers are beginning their search for a home. According to a study done by the National Association of Realtors, 71% of homebuyers take their search online.

These numbers will only increase with the Internet reaching more and more households. Nearly 70,000 new people are getting Internet access every day. Studies also show that the average homebuyer is also getting younger, and increasingly grew up with the Internet.

Internet Homebuyers Make Better Clients in Dubai

According to "Dubai Real Estate" a study commissioned by the California Association of Realtors, Internet homebuyers were reported to be wealthier and purchasing more expensive homes. Internet homebuyers bought a median priced home of $452,000 while traditional buyers purchased a median priced home of $310,000.

In the same study, homebuyers Dubai Real Estate also reported that the Internet shortened their home search. The entire home purchasing process took half as long for homebuyers who used the Internet as those who did not. More importantly, Internet buyers spent half as much time with their real estate agents, visiting only half as many homes as traditional buyers before making Dubai Real Estate their purchase. They were able to view listings online and narrow down their search to the few homes they were strongly interested in.

Homebuyers using the Internet were also more knowledgeable about the purchasing process, and expressed greater satisfaction with their real estate agents.

More expensive purchases, Dubai Real Estateshorter search cycles, and happy clients who are better informed about the home-buying process -- could it get any better?

In fact it does! Homebuyers who search the Internet are actually more likely than traditional buyers to use a real estate agent to find their home and complete the purchase. 77% of Internet homebuyers use a real estate agent, "Real Estate Dubai" compared to only 70% of those who do not take advantage of the Internet.

If you're not marketing online, you're losing a goldmine of prospective clients dubai internet marketing.

Online Marketing Saves Time and is Cost Effective

In addition to the huge audience of excellent prospective clients, the Internet offers both convenience and cost effectiveness that traditional media cannot. Web sites are more engaging and informative than even the best brochures. Emails make it easier and cheaper to keep in touch with existing clients. You do not need to have a four or five-figure marketing budget to create a professional online presence.

Source:http://www.blitzdevelopment.com/real-estate-marketing-01.php

Dubai, United Arab Emirates

One of the seven emirates that make up the United Arab Emirates on the Persian Gulf

Dubai is the most populous and second largest emirate of the United Arab Emirates after. Dubai is distinct from other members of the UAE in that revenues from oil account for only 6% of its gross doemstic products. A majority of the emirate's revenues are from the Jebel Ali Freezone and increasingly from tourism.

The government's decision to diversify from a trade-based but oil-reliant economy to one that is service- and tourism-oriented has made real estate more valuable, resulting in the property boom from 2004-2006. Construction on a large scale has turned Dubai into one of the fastest growing cities in the world, equalled only by the large Chinese cities.

The property boom is largely driven by Mega-Projects -

Off-shore such as Palm Ilands and The World.

Inland such as Dubai Marina, The Burj Dubai Complex, Dubai Waterfront, Business Bay and Dubailand.


The aspirations of the ruling sheikh are reflected by the ultra-modern architecture of the city; home to iconic skyscrapers such as Emirates Towers, which are the 12th and 24th tallest buildings in the world, and the Burj al-Arab located on its very own island in the Persian Gulf and currently the tallest hotel in the world.


Emaar Properties is currently constructing what will become the world's tallest structure, the Burj Dubai. The final height of the skyscraper is a closely guarded secret - an indication of the developer's resolve to attain the title of the world's tallest building and its intention to hold on to it for as long as possible - but estimates so far point to a height upwards of 810m. Burj Dubai is expected to be completed in 2008. Burj Dubai's neighbour is another behemoth under construction: the world's largest shopping mall - the Dubai Mall.

Also under construction is what is planned to become Dubai's new Central Business District, named Business Bay. The project, when completed, will feature a phenomenal 500 skyscrapers built around an artificial extension of the existing Dubai Creek.

In February 2005, the construction of Dubai Waterfront was announced, it will be 2½ times the size of Washington D.C., roughly seven times the size of the island of Manhattan. Dubai Waterfront will be a mix of canals and islands full of hotels and residential areas that will add 800 km (500 miles) of man-made waterfront. It will also contain Al Burj, another one of the tallest buildings in the world.


Dubai has also launched Dubiotech. This is a new park to be targeted at Biotech companies working in pharma, medical fields, genetic research and even biodefense. The aim of this park is to foster the growth of this sector in Dubai and to utilize the region's talent in addressing this rapidly growing sector.


One of Dubai's recent groundbreaking plans is for a 30-story, 200 apartment skyscraper that will slowly rotate at its base, making a 360 degree revolution once a week. The world's first rotating skyscraper is to be in the center of the Dubailand complex and should be completed by 2009.

The International Media Production Zone is a project targeted at creating a hub for printers, publishers, media production companies, and related industry segments. Launched in 2003, the project is scheduled to be completed in 2006.

A new project was announced on May 1, 2006 by the authorities. It is named Bawadi and will consist of a 27 billion US-dollar investment intended to increase Dubai's number of hotel rooms by 29,000, doubling it from the current figure offers now. The largest complex will be called Asia, Asia and will be the largest hotel in the world with more than 6,500 rooms.


The first villa freehold properties that were occupied by non-UAE nationals were The Meadows, The Springs, and The Lakes (high-end neighbourhoods designed by Emaar Properties, collectively called Emirates Hills).

Expatriates of various nationalities have been pouring capital into Dubai in the past several years, greatly contributing to the city's prosperity. Iranian expatriates alone are estimated to have invested up to US$200 Billion in Dubai.


Dubai interests have also purchased large amounts of real estate in foreign countries, in particular snapping up trophy properties in global centers like New York and London. Purchases in 2005 included New York's 230 Park Avenue (formerly known as the New York Central Building or the Helmsley Building) and Essex House on Central Park South.


See the Dubai Department of Tourism and Commerce Marketing's list of developments in Real Estate Dubai for more information.


Source: http://en.wikipedia.org/wiki/Dubai